Overview

Suppose your group works as a virtual team in a Saudi company that deals with local and global clients. The company main purpose is to provide digital marketing services and solutions. A task has been given to you by the CEO. The task includes building a connection with a South African brand that wants to open an office in AL Khobar, Eastern Province. The task is considered completed when you propose a strategy to the international company representative and receive their feedback.

Requirements

The group needs to be divided as follows: one team manager, one representative from the international brand, one technical support expert, and one or two general members.

Write a reflection on your group work process in creating the team, choosing the tools, working on the tasks and reporting the strategy to the client.

Reflection (due by Week 10) [20 marks]

The reflection should be written after you establish a successful virtual team. The reflection should describe the process of 4 main components of virtual management: team building, tools, procedures, and task management. Please use these guidelines on how to do so:

1. Virtual Team: (5 marks)

In this section, you need to describe the workings of your virtual team.

• Name your team.
• Who are your team members, and what are their roles?
• What are the personal objectives for each member?
• What is the collective goal for your team?
• Refer to the four different stages of team building? Have you experienced these stages (discuss)

2. Virtual Tool (5 marks)

In this section, you describe the process of choosing a tool for your virtual team.

• What virtual tool did you use to manage the tasks? (provide pictures)
• Describe the features this tool has (provide pictures).
• Why did you choose these tools? What are the other options?
• Suppose your budget was SAR 10k; how did you use that budget to get the best possible tool?
• How frequently does the team meet? How long is each meeting? (provide photos of the team meetings at different times)
• What are the meeting minutes? How have they been used effectively? (provide an example of your team meeting minutes).

3. Virtual work dynamics (5 marks)

• How did you create a virtual office?
• What are the challenges that you faced in your work? (discuss from different roles perspectives).
• How did you utilize vacation time, holiday times?
• How did you divide the workload?
• What are the challenges that your team faced in communication? (discuss from different roles perspectives).

4. Reports and presentations (5 marks)

• Provide an example of a proposed strategy that your team worked on to make the marketing campaign successful for the international company.
• The report should be 300 words that describe the best practices of doing virtual marketing in Saudi Arabia.
  • The report should have an introduction, brief strategy, and conclusion.
• Include graphs and statistics to support your report.
• The international company representative in your team should provide his/her feedback on the report (one or two comments)
• The rest of the team should address those comments.
• Conclude your reflection.

Useful links:

• APA reference system
• About plagiarism
• About plagiarism

Guidelines for the assignment:

• This is a group project (4-5 students in each group), which is part of your course score. It requires effort, collaboration and critical thinking.
• Use the given template below. One mark will be deducted if there is this template is not used.
• Your assignment must be supported by evidence and resources. Otherwise, your answer will not be valid.
• Use at least 3 different references from the SDL.
• Use font Times New Roman, Calibri or Arial.
• Use 1.5 or double line spacing with left Justify all paragraphs.
• Use the footer function to insert page number.
• Ensure that you follow the APA style in your project.
• Your project report length should be between 2000 to 2500 words.

Up to 20% of the total grade will be deducted for providing a poor structure of assignment. Structure includes these elements paper style, free of spelling and grammar mistakes, referencing and format.

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ECOM 201 Group Presentation

Group Presentation (due by Week 10) [10 marks)

This is a group presentation and must be done in-class or virtually using Power Point or any other tool. The presentation should reflect your answers and experience in Assignment 2 (the project). Please refer to the following criteria:

• Create 10 slides maximum
• The slides should contain the following:
  • Group members names, IDs, and CRN
  • A brief description of the virtual team
  • A brief description of the virtual tool
  • A brief description of the Virtual work dynamics
  • A brief description of the proposed reports
  • Suggestions for future teams.
• Support your presentation with pictures from your virtual teamwork.
• Each group has 10m (8 minutes presentation + 2 minutes Q & A).
• Each student presents for ~2 minutes to divide the time equally between group members.
• The presentation should be written and presented in English.
• Upload the slides to Blackboard under Assignment 3 tab by the specified due date.