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identify what resources and capabilities you think (or know) they possess to make the cost advantage strategy work for them

Chapter 4: How do companies whose products or services you use, create unique value when using the cost advantage strategy? The cost advantage strategy is a powerful, generic (business-level), strategy companies can use to create competitive advantage in the marketplace. Companies like Southwest Airlines and Walmart are two established companies that have used the cost advantage strategy to establish themselves as dominant players in their respective industries

. More recently, companies in the gig economy such as Airbnb, Lyft, and Uber have used the cost advantage strategy to successfully enter industries that have been traditionally hard to compete in because of their barriers to entry (e.g., lodging and ride-hailing). Thinking about the cost advantage strategy, please answer the following questions in this weeks post: First, identify a company whose product or service you use, that also use a cost advantage strategy

. This could be a more established company, or it could be a local business (I would prefer a local business!). If you are unsure of a company, you can use one that we talked about in this weeks Zoom session. Second, describe how you believe they create efficiencies to keep their costs low what is the source of their cost advantage strategy? T

hird, identify what resources and capabilities you think (or know) they possess to make the cost advantage strategy work for them OR, identify what resources and capabilities you think they need to acquire to make the cost

advantage strategy work. Finally, put yourself into the position of management at a competitor of the company you identified (e.g., a competitor of Uber). What might be a strategy that this competitor company could adopt to compete against a firm using the cost advantage strategy. I am providing you with a Harvard Business article this week which discusses ways to compete with low-cost rivals. It may be helpful to read through the article to get some ideas before you write your post. povide one link as source, like where you got these information. Please keep in minde this is not essay, so please answer as discussion, and no need any style. Thank you